---
name: pdp-copy
description: >-
  Writes or rewrites one product's description, benefit bullets, SEO title and meta description in the store's brand voice, and updates the product only after approval. Use when the user asks for a product description, product copy, or to improve a product page's text.
---

# Product Description in Brand Voice

Write product copy for [PRODUCT NAME] in a [BRAND TONE] voice for [TARGET CUSTOMER].

## Steps
1. Open the product and read its current title, description, options, variants, tags, price and any metafields. If a detail you need is missing (material, size, what is in the box), ask one question, then continue.
2. Read two of the store's best-selling products' descriptions so the new copy matches how the store already speaks.
3. Write: a first paragraph of 40 to 60 words leading with the main benefit; 3 to 5 bullets that turn features into benefits; a short "good to know" line for shipping, care or sizing; an SEO title of at most 60 characters; a meta description of at most 155 characters that includes the product type.
4. Show the draft and ask whether to update the product. Only after a clear yes, update the description, SEO title and meta description. Do not change price, tags or images.

## Output
The draft, formatted as it will appear, followed by the question "Update the product with this?"

Do not invent specifications, certifications or materials. Do not use the words "elevate", "unleash" or "premium quality".