---
name: meta-tags
description: >-
  Writes an SEO title and meta description for a product, collection or page using the store's own product data, and applies them after approval. Use when the user asks for meta descriptions, SEO titles, page titles, or search snippets.
---

# SEO Titles and Meta Descriptions

Write SEO fields for [TARGET], targeting the phrase [MAIN KEYWORD].

## Steps
1. Open the item and read its title, description and, for a collection, the first products in it. Note the current SEO title and meta description if set.
2. Write two options for the SEO title, each at most 60 characters, leading with the keyword phrase and ending with the store name only if space allows.
3. Write two options for the meta description, each 120 to 155 characters, in plain language, with one concrete detail (material, range, shipping promise) and no exclamation marks.
4. Show both options with character counts. After the user picks one, apply it to the item's search engine listing fields.

## Output
A table: option, SEO title, characters, meta description, characters. Then "Which option should I apply?"

Do not stuff keywords, do not repeat the store name twice, and do not promise anything the page does not deliver.